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<= IMG=20 height=3D19=20 = src=3D"http://www.varejista.com.br/novo_site/imagens/bot_feiras.gif"=20 width=3D124 border=3D0 name=3DImage11>





  

=3D 0) = {this.style.behavior=3D'url(#default#homepage)';this.setHomePage('http://= www.varejista.com.br');}">

Sugira este site a um amigo!=20

Seu=20 nome
Email do=20 amigo =20
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O que = poderia=20 mudar neste site para ajudarmos a melhorar o seu = neg=F3cio?

Sua mensagem
=20 Seu email
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22/2/2001

Japoneses=20 trocam malas velhas por novas =

Valor=20 Econ=F4mico

"Troque=20 suas malas velhas por novas." Assim a = Ace, uma=20 das maiores fabricantes de malas do = Jap=E3o,=20 promoveu as novas malas que lan=E7ou no = segundo=20 trimestre. Suas vendas quase triplicaram = este=20 ano em compara=E7=E3o a 2005, parte de = um boom que=20 est=E1 levando o setor a depositar = dinheiro no=20 banco "aos ba=FAs". A maioria dos = fabricantes de=20 malas =E9 de capital fechado, de modo = que os=20 n=FAmeros n=E3o s=E3o muito = confi=E1veis, mas alguns=20 relatos sugerem um salto de 50% nas = vendas de=20 malas este ano, e h=E1 gente do ramo que = coloque=20 esse n=FAmero em patamares mais = elevados.=20

A Ace saiu-se particularmente bem em = sua=20 promo=E7=E3o de tr=EAs meses: ela armou = um plano para=20 recolher e eliminar malas velhas, j=E1 = que leis de=20 reciclagem recentes implementadas pelo = governo=20 japon=EAs pro=EDbem que elas sejam = simplesmente=20 jogadas junto com o lixo.=20

Por qu=EA esse boom s=FAbito? Em = parte, ele se=20 deve =E0 tecnologia. Os fabricantes = locais, que=20 respondem por cerca de dois ter=E7os do = mercado,=20 lan=E7aram novos modelos feitos de = resina de=20 policarbonato, que tamb=E9m =E9 usada na = fabrica=E7=E3o=20 de capacetes e escudos =E0 prova de = bala. Como o=20 material =E9 duro, ele pode ser bem = fino, tornando=20 as malas cerca de 30% mais leves que as=20 tradicionais. A Sunco, uma fabricante de = m=E9dio=20 porte, afirma que as vendas dessas malas = est=E3o=20 substituindo as vendas das malas = antigas, e a=20 pre=E7os maiores.=20

O fen=F4meno =E9 tamb=E9m um sinal da = recupera=E7=E3o=20 econ=F4mica do Jap=E3o. Depois de uma = d=E9cada se=20 preocupando em casa, os japoneses = est=E3o agora=20 viajando mais para o exterior. Este =E9 = um bom=20 motivo para a compra de uma mala nova = com=20 fechaduras aprovadas pela Transportation = Security Administration dos Estados = Unidos, que=20 podem ser abertas e novamente fechadas = por=20 encarregados da seguran=E7a nos = aeroportos=20 americanos. Isso ajuda a diminuir o medo = de=20 roubos=20

Quase todas as malas s=E3o feitas = agora na=20 China (embora a Ace ainda as produza em = sua=20 f=E1brica de Hokkaido, ilha no norte do = Jap=E3o).=20 Mesmo assim, muitas empresas que = fabricam malas=20 ainda est=E3o agrupadas no distrito de = Taito, em=20 T=F3quio, onde fica o templo de Senso, = um dos=20 locais mais visitados pelos turistas no = Jap=E3o. A=20 Associa=E7=E3o dos Fabricantes de Malas = de T=F3quio=20 afirma que mais de dois ter=E7os de seus = membros=20 est=E3o baseados ali. Isso data do = per=EDodo Edo,=20 quando Taito era famoso pelos artes=E3os = que=20 trabalhavam com couro, que faziam selas = para=20 cavalos.=20

O distrito vizinho de Sumida era (e = ainda =E9)=20 o lar de muitas pessoas que trabalhavam = com=20 couro, e o rio Sumida, que divide os = dois=20 distritos, fornece um meio de transporte = f=E1cil=20 para os artigos de couro. =C9 claro que = os=20 materiais e o transporte mudaram desde = ent=E3o. A=20 cor de maior sucesso de vendas da Ace = este =E9 ano=20 =E9 o vermelho vivo, que ajuda na = localiza=E7=E3o das=20 malas de resina de policarbonato nas = esteiras de=20 libera=E7=E3o de bagagem dos aeroportos. =

3D""=20 =20 =


Cadastre-se=20 para receber gratuitamente por email o = Shopper,=20 jornal eletr=F4nico quinzenal do Grupo = Friedman, e o=20 Clipping Semanal de Not=EDcias, com os = principais=20 destaques do varejo.

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=20

RECIFE=20
24 a 26 de outubro
RIO=20 DE JANEIRO
7 a 9 de novembro =
S=C3O=20 PAULO
21 a 23 de novembro =
CURITIBA=20
4 a 6 de outubro

BELO=20 HORIZONTE
26 a 28 de setembro =
S=C3O=20 PAULO
16 a 18 de outubro =

RECIFE=20
27 de outubro de 2006
RIO=20 DE JANEIRO
10 de novembro de = 2006=20
S=C3O=20 PAULO
24 de novembro de 2006=20
=20 =20
27/9 Dia dos=20 Idosos
27/9 Dia de S=E3o Cosme e=20 Dami=E3o
30/9 Dia da=20 Secret=E1ria
1/10 Dia do = Vendedor
4/10 Dia dos=20 Animais
12/10 Dia das = Crian=E7as
15/10 Dia do = Professor=20
18/10 Dia do = M=E9dico
31/10 Dia das=20 Bruxas
12/11 Dia do=20 Supermercado
20/11 Dia da = Consci=EAncia=20 Negra
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1/12 Dia Nacional de = Campanha=20 contra a AIDS
22/12 Dia do = Vizinho
25/12 Natal
=20
Como=20 voc=EA avalia o conhecimento de produtos = por sua=20 equipe hoje?

=20 Excelente, todos = conhecem o=20 que vendemos.
Razo=E1vel, minha equipe = sabe apenas=20 o suficiente.
Ruim, precisamos fazer = treinamentos=20 constantes.

=20

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